KFC is Only Available at KFC
by The Denver Egotist / April 1, 2019 /
Welcome to Chicken Town, home of the imitators. But a word to the wise, there is only one Colonel in Chicken Town.
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S7 Airlines Broadcasts Ads into Space Inviting Aliens to Visit Earth
by The Denver Egotist / March 25, 2019 /
Welcome to Visit Earth. The first ever travel show for aliens. And the first ever travel show to be beamed into outer space to try to reach them. Episodes 1-6 follow the promo if you're interested in knowing what you, too, might be able to do here on Earth. Agency: Wieden & Kennedy Amsterdam.
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Win Over Any Cat With Dreamies, Even if It’s Not Yours
by The Denver Egotist / February 27, 2019 /
Good strategy to win over the hordes of cat lovers in a memorable way. Agency: adam&eveDDB.
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The Science of Product Naming
by The Denver Egotist / February 18, 2019 /
It's one of the toughest things to do in branding — and there's definitely some magic to it.
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There’s Always Room for Christmas Pud
by The Denver Egotist / December 21, 2018 /
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MONTBLANC SETS UP CHRISTMAS ROBOT WITH HELP OF STUDIO JEAN-MARC GADY
by The Denver Egotist / November 28, 2018 /
This is novel: Montblanc’s new holiday window display features a “writing robot.” In select boutiques throughout the world, the latest technology and traditional calligraphy are coming together to create giant wish lists, thanks to the help of Studio Jean-Marc Gady. As the robot moves back and forth, the Montblanc pen it holds forms a classic holiday image, from snowflakes to ornaments. First unveiled in Barcelona mid-November, the robot can write up to 170 phrases in 8 languages, in [Read More]
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Denver’s LRXD and Friday Health Plans Play up Bennies in New Outdoor Campaign
by The Denver Egotist / October 30, 2018 /
Friday Health Plans aims to make its members feel good. Version 2.0 of its advertising campaign by LRXD reworks the brand’s “That Friday Feeling” tagline with transit ads that connect it to the medical insurance’s benefits.
Friday Health Plans offers coverage that appeals to millennials and healthful-minded people with benefits they find most valuable — such as free doctor visits, free generic drugs and afford[Read More]
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The Path to Sleep Enlightenment
by The Denver Egotist / September 27, 2018 /
The journey to a new mattress is a well-written one. Agency: Preacher.
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