Denver’s LRXD Gets Hands-On for Westerra Credit Union with Culture Book

by The Denver Egotist / June 22, 2021 /
Changing an internal company culture only happens with authentic participation. So, LRXD made a book that requires it. Fold outs, connect-the-dots and other interactive devices were employed to get the Westerra team eager to absorb their new ethos. The content was written and designed to provide real-life ways to bring the new company culture to life — and it's clear from the first page of this pop-up book that it isn't yo[Read More]
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COLORADO LOTTERY PAYS HOMAGE TO ITS HOME STATE IN COMEDIC ADS THAT CHANNEL THE MARLBORO MAN

by The Denver Egotist / June 3, 2021 /
Colorado Lottery and Cactus have debuted a new campaign that pays homage to the state's "rugged optimism" through a comedic, vintage lens. The effort channels retro advertising across a slate of assets including a 60-second TV spot, titled "Winning Country," as well as print, out of home and social.

]“This campaign feels different from the Colorado Lottery work we’ve done in the past,” says Shea Tullos, Ca[Read More]
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These Confusing Times Call for an Impossible Whopper

by The Denver Egotist / April 28, 2021 /
Longtime BK CMO Fernando Machado's swan song for Burger King, as he moves on to his new role at Activision. Agency: David Madrid. Director Juan Cabral.

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Check Out the Portfolios of Denver Ad School’s Pioneer Class

by The Denver Egotist / February 16, 2021 /
After 14 months, Denver Ad School's (DAD) first-ever quarter of students — lovingly dubbed the Pioneer Class — have officially graduated. We'll always be partial to any generation of talent Colorado produces, but if you're looking to hire the next wave of big thinkers (or even if you're not) take some time tod [Read More]
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Patagonia Wants to Reverse the Damage Done

by The Denver Egotist / December 14, 2020 /
Rad piece, except for the accidental double space — which is driving the internet crazy. Maybe it's fake. Couldn't quite determine.
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Merry Fucking Christmas: A Collection of Six Short Stories from Colorado’s Joe Movick

by The Denver Egotist / December 3, 2020 /
Christmas is a time of family, stress, love, wanting, resentment and occasional violence. It’s kind of fucked up, but it’s also kind of tradition.

Gifts that bite, accidentally seducing your father-in-law, Santa breaking-and-entering, angry mall elves, death, infidelity... all culminating to a family Christmas dinner that ends in hilarious tragedy.

Merry Fucking Christmas is a collection of six short stories. Moving chronologically through the holiday, each story [Read More]
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Dan Levy’s Brows Star in New Spot from Visible and Denver/Brooklyn-Based Madwell

by The Denver Egotist / November 24, 2020 /
Verizon’s budget cell phone service provider, Visible, uses Schitt's Creek star Dan Levy's most prominent feature to sell its network — which includes unlimited browsing. Accompanying the spot is a the microsite [Read More]
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Desert Door Invites You to Love – or Hate – Their Sotol Spirits

by The Denver Egotist / November 16, 2020 /
Made by hand in Driftwood from wild-harvested West Texas sotol plants, Desert Door Original Texas Sotol is a premium spirit that tastes unquestionably of the land. The sweet citrusy and herbal flavor is reminiscent of a desert gin crossed with a smooth sipping tequila. TDA_Boulder made some spots to promote this unique drink — once known as the firewater of peasants.

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