Design Archives - The Denver EgotistThe Denver Egotist

Boulder’s Sterling-Rice Group Leverages Tradition of San-J in Brand Redesign

by The Denver Egotist / May 5, 2021 /
After eight-generations of excellence, San-J — known for its authentic tamari soy sauce — is launching a refreshed brand identity and packaging design developed in partnership with the Sterling-Rice Group. The new branding is part of an integrated marketing initiative led by SRG that also includes brand strategy, advertising, web design and digital activation. San-J’s popular tamari is a premium Japanese soy sauce that is[Read More]
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Almost Miller Time Vax Tee

by The Denver Egotist / April 20, 2021 /
With the left sleeve missing for easy vaccine administration, Miller Lite's Vax Time unisex one-sleeved t-shirt is the perfect way to show excitement around being able to celebrate Miller Time in person… soon. All proceeds go towards the United States Bartenders Guild and for every shirt sold, Miller Lite will match[Read More]
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Denver’s Jorge Lamora Gifts Clients Some Dark Times

by The Denver Egotist / February 10, 2021 /
We happened across this beautifully drinkable gift Jorge Lamora created to thank clients this year. Here's the story:

In times of darkness, look for the light. At least enough to drink by. No surprise, 2020 left us in a dark mood. Rather than wallowing in the darkness — which we did plenty of — we bottled it. Well, first we spent a number of evenings testing and perfec[Read More]

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The 50 Virtual Celebration 2020

by The Denver Egotist / February 9, 2021 /
Being virtual has its benefits. This year, Ad Club Colorado packaged up all the annual award show winners into one entertaining video. Congratulations to Cassie Augustine and Eric Singer for putting yourselves out there and putting on a good show. And congrats to all the winners who, this year, are counted down in order of the judges' picks.

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Mailchimp: It’s All In a Day’s Work

by The Denver Egotist / January 14, 2021 /
Partnering with publisher It’s Nice That, BUCK crafted six films for “All in a Day’s Work” — a new series for Mailchimp. The full films are hosted exclusively on Mailchimp Presents and you can read more about the work on [Read More]

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Agave Studio Refreshes Colorado Fitness Brand Identity

by The Denver Egotist / January 5, 2021 /
Sometimes you really love your logo but it needs to change because your business name is changing or you're going in a new direction. That’s what happened when Legion of Iron came to Agave Studio for help in recreating their previous logo. The owner was happy with his logo, but it needed a refresh to coincide with a change in his business name and direction. Her[Read More]

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Melbourne Agency Launches Pure Sh*t to Help Make 2020 Stink a Little Less

by The Denver Egotist / December 17, 2020 /
In a bid to see “some good shit” come out of the whopper that was 2020, Pure Sh*t has launched out of Melbourne as a completely organic, dry, odorless manure with 100% of profits given to those deeply affected by the events of this year.

The powerful poo is the brainchild of Melbourne creative agency Gen C, which said it wanted to find a way to give back to those who have been affected by the sh*t show that is 2020, spending the last four months developing the brand from scratch. [Read More]

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OneClock: Amazing Colorado-Invented Waking Device

by The Denver Egotist / December 17, 2020 /
OneClock is one of those inventions that's simply genius in its conception. OneClock is not an alarm clock. Many alarms trigger a spike in blood pressure and heart rate which activates the fight-or-flight response of your nervous system. OneClock’s sounds are designed to activate your brain as you sleep, then wake you gently and reliably. The team, which consists of [Read More]

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