Yasso Launches New Site by Boulder’s Vermilion

by The Denver Egotist / October 5, 2021 /
As one of the fastest growing top 10 novelty brands, Yasso continues to gain brand awareness and market share — winning tastebuds over with their creamy, better-for-you frozen Greek yogurt treats. In addition to shaking up the freezer aisle, Yasso needed to revamp their website to incorporate smarter analytics and a more modern, streamlined DTC experience for their loyal Yassie fanbase.

Their new website focuses on the [Read More]
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Cactus Partners With Denver Regional Council of Governments On New Campaign For Traffic Congestion Resource WayToGo.Org

by The Denver Egotist / September 2, 2021 /
As more and more businesses in the Denver region begin to return to normal, there’s a growing concern about maintaining the reduced traffic congestion and improved air quality that occurred last year as a result of the pandemic. In response, the Denver Regional Council of Governments (DRCOG) has unveiled a clever, retro 50s-inspired new campaign created by agency Cactus for their Way to Go program — a long-time DRCOG [Read More]
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Denver’s Digital Experience Agency Green Stone Adds Apple Alum Lauren Winslow as Design Director

by Egotist / August 31, 2021 /
Continuing its commitment to building brands that are more human-centered, digital experience agency Green Stone welcomes Lauren Winslow as Design Director. A longtime creative and strategic leader, Winslow not only brings expertise in e-commerce, but in creating humanistic design systems that exceed rapidly evolving audience expectations. She will work closely with Green Stone’s Experience Director and VP, Charles Law.[Read More]
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john st. Throws a 20th Anniversary Rager… in Minecraft

by The Denver Egotist / August 11, 2021 /
The Eiffel Tower. Big Ben. The Great Pyramid of Giza. 172 John St. What do these structures have in common? Well, they have all been recreated in painstaking detail in the massively popular world-building game Minecraft.

As part of its 20th anniversary celebration, Toronto agency [Read More]
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Domino’s Urges Customers Not to Buy NFTs From the Noid – Via Boulder’s WorkInProgress

by The Denver Egotist / June 15, 2021 /
Domino’s Pizza knows that the Noid is back and will stop at nothing to thwart great pizza deliveries. However, recent Noid innovations featured in the latest Domino’s television campaign, such as the infamous Pizza Crusher, Pizza Slayzer and giant Noid Balloon Blockade, haven’t stopped tech-savvy Domino’s from delivering delicio[Read More]
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Boulder’s CPB and WorkInProgress Bring Back The Noid for Domino’s

by The Denver Egotist / April 28, 2021 /
Domino’s Pizza has always had one nemesis: the Noid — an antihero that has been trying to prevent great pizza delivery since 1986. Maybe it was the chaos of 2020 that gave the Noid the confidence to return, or possibly the fact that Domino’s has continued to innovate around great pizza delivery with amazing technology. Whatever the reason, the Noid simply can’t stand it anymore, and the pesky antihero has returned in Domino’s new television ads, trying to th[Read More]
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MediaMonks Halloween Installation Scares You Into Social Distancing

by The Denver Egotist / November 5, 2020 /
Geert Eichhorn, head of innovation, MediaMonks: “Through this small gesture, we wanted to reinforce the importance of social distance in the style of this iconic night. Using this installation, we want to show that there’s a more creative way to remind people how important this is, by giving people a scare when they’re too close and rewarding people who respect the distance.”

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New Mental Health App Launches For Post-Covid-19 Reality – Via Denver’s Cactus

by The Denver Egotist / September 15, 2020 /
Long before Covid-19, college students faced a myriad of challenges in maintaining mental wellness: increasing academic pressure, ballooning student debt and unrelenting pressure to succeed — half of all students report incapacitating levels of stress, while 33 percent don’t return for their sophomore year. Perhaps most eye-opening is that suicide has climbed to the second leading cause of death among college populations. Given those challenges, now on steroids thanks to Covid-19, Cactus<[Read More]
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