MediaMonks Halloween Installation Scares You Into Social Distancing

by The Denver Egotist / November 5, 2020 /
Geert Eichhorn, head of innovation, MediaMonks: “Through this small gesture, we wanted to reinforce the importance of social distance in the style of this iconic night. Using this installation, we want to show that there’s a more creative way to remind people how important this is, by giving people a scare when they’re too close and rewarding people who respect the distance.”

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New Mental Health App Launches For Post-Covid-19 Reality – Via Denver’s Cactus

by The Denver Egotist / September 15, 2020 /
Long before Covid-19, college students faced a myriad of challenges in maintaining mental wellness: increasing academic pressure, ballooning student debt and unrelenting pressure to succeed — half of all students report incapacitating levels of stress, while 33 percent don’t return for their sophomore year. Perhaps most eye-opening is that suicide has climbed to the second leading cause of death among college populations. Given those challenges, now on steroids thanks to Covid-19, Cactus<[Read More]
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Liquid Death’s Killer Baby Namer – Via Boulder’s Mondo Robot and Humanaut

by The Denver Egotist / September 9, 2020 /
Liquid Death Mountain Water is 100% mountain water from the Austrian Alps served in ice-cold sustainable cans that lets you murder your thirst. They've had a whole lot of great marketing over the years, including their latest — the Killer Baby Namer that seeks to unlock a greater future for humanity with names that guarantee success in life. Birthed by digital agency [Read More]
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#SiteLaunch: Moxie Bread Co. – Via Denver’s Cognoscenti Creative

by The Denver Egotist / August 4, 2020 /
Based in Louisville, Moxie Bread Co. is a beloved Boulder County bakery that has achieved national recognition for its eye-catching pastries, rowdy pizza nights and exclusive use of organic, heirloom grain. This spring, in addition to[Read More]
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LifeStyles App Makes Condoms Cheaper as STIs Rise

by The Denver Egotist / July 24, 2020 /
Just like playing the market, playing the field comes with risk. That’s the creative spark behind a new stock market-inspired platform from FCB/SIX for sexual wellness brand LifeStyles. The project, called “Publicly Traded,” uses real-time Australian search activity around sexually transmitted infections (STIs) to generate “stock” chart visualizations — which drive dynamic online pricing for its products, making condoms more affordable w[Read More]
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makeSHIFT: How Creative Technology Transformed a Trillion Dollar Industry

by The Denver Egotist / July 14, 2020 /
WP Engine spent a year interviewing 41 industry leaders (including some locals from CPB), crafting a documentary about the art and science behind the advertising industry’s 20+ year evolution. The film takes an inside look at how these makers and agencies have shifted and re-shifted their skillsets, creativity and businesses, as new creative technologies emerged, declined and were replaced by the next technology in an endless cycle of change. [Read More]
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Papa John’s and Shaq Introduce the Shaq-a-Roni Pizza, Social Distancing-Style

by The Denver Egotist / July 1, 2020 /
Papa John’s has launched the new Shaq-a-Roni pizza in collaboration with board member and restaurant owner Shaquille O’Neal. Designed to deliver a bigger pizza experience, Papa John’s will donate one dollar from every Shaq-a-Roni sold through August 23, 2020 to The Papa John’s Foundation for Building Community — which supports communities as they work together for equality, fairness, respect and opportunity for all.

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Thai Airways Awards Miles for Not Traveling

by The Denver Egotist / May 14, 2020 /
Super smart way to embrace the 'we're in this together' sentiment, while ensuring brand loyalty when we're free to travel once again.

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