• Welcome to the Flavourhood

    by / October 27, 2020 /

    Among businesses that have been impacted by the COVID-19 pandemic, restaurants have been hit particularly hard. With restrictions imposed on indoor dining and recommendations to stay close to home, delivery has become an essential service for both restaurants and consumers. This has also given rise to a movement to support local establishments.

    To celebrate the local restaurants that are the cornerstones of neighborhoods across Canada, food delivery service DoorDas[Read More]

  • Hide Your Häagen-Daz Behind Trojan Peas

    by / October 23, 2020 /

    Australian media agency Thinkerbell has come up with “Trojan Peas” — an ingenious way to hide your beloved pint of Häagen-Dazs ice cream from anyone intent on stealing scoops from the container. This clever camouflaging bag is purposely made to look like a really unappetizing bag of peas that everyone steers clear of.

    Via

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  • The Humanaut Brand Roast

    by / October 23, 2020 /

    This is no joke — it’s an actual service designed as a win/win for brands seeking brutally honest consumer insights and comedians who are suffering greatly as live venues have closed due to COVID-19. Humanaut is working with a pool of NYC standup comics who will mercilessly roast each brand. The agency will then create a sizzle video of the best material to share with the client and turn the comedians’ sick burns and insults into actionable marketing insights.

    [Read More]

  • DieHard Does Die Hard

    by / October 21, 2020 /

    This is QUITE a spot. Two minutes of car crashes, explosions and awesome 80s references. Bravo! We rarely see brands go all out like this anymore. Sure, some of it doesn’t make sense (the battery gets shot full of holes but still works?), but who cares? 

    [Read More]

  • Strategy Action Cards

    by / October 21, 2020 /

    A set of 99 thought-provoking questions and ideas, the Strategy Action Deck breaks the strategists, marketing and pr people out of their thinking patterns and reintroduces lateral thinking during strategy development. Strategy is a creative process but too many frameworks and templates have sucked the life out of insight and ideas and replaced them with buzzwords and bullshit. Free-form, and almost Tarot-like, the cards will help you write your next creative brief. Each question and action is[Read More]

  • BBC Creative and The Mill’s VFX Team Bring Sound to Life in Latest Spot

    by / October 19, 2020 /

    The latest BBC Sounds trailer showcases the strength and power of radio and music. The weird and wonderful spot was created in collaboration with Director Sam Brown out of Rogue Films and features gravity-defying visuals from The Mill's VFX team in which viewers witness individuals become one with the sounds they hear through head-splitting movements, sound-wave trails and levitation.
     

  • See the AI-Produced Trailer for Fox’s New Thriller Drama, NEXT

    by / October 19, 2020 /

    To promote its upcoming thriller drama NEXT which premieres this week, FOX tapped tech-driven agency space150. space150 is the team that introduced Travis Bott to the world — a fake Travis Scott song and video using AI lyrics.

    For FOX’s new show NEXT, the result is a trailer that’s been written, edited and scored by AI via a machine learning algorithm that watched the entire series and selected key themes, scenes and dialogue to comprise t[Read More]

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