Jimmy John’s Wants To Buy You A House So They Can Deliver You A Sandwich in New Campaign from Boulder’s WorkInProgress

by The Denver Egotist / August 15, 2019 /
In February, Jimmy John’s was the first chain to declare that it would never authorize third-party aggregators, such as Uber Eats, DoorDash and Grubhub, to deliver its sandwiches — since those services don’t meet Jimmy John’s high standards for efficient, reliable, affordable delivery. While the $13 billion third-party food-delivery market is growing, 35% of customers say they have experienced a problem with deliveries and 76% hold the restaurant partially responsible for those errors[Read More]
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Denver’s Cactus Rebrands Utah’s Washington County as Greater Zion in Poetic Campaign

by The Denver Egotist / August 13, 2019 /
How do you brand a collection of counties in an understandable way that builds off the equity of what's already well known about them? That was Cactus' challenge from Utah’s Washington County Convention and Tourism Office when they won the account last November. Since then, they've been developing a new brand that renames the State of Utah’s Washington County as [Read More]
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“Is It Revved?” – New Web Show from Denver Bike Maker Guerrilla Gravity

by The Denver Egotist / August 9, 2019 /
"Is It Revved?" is the newest video series from mountain bike manufacturer Guerrilla Gravity showing off the Denver brand's new REVVED carbon technology. As the show explains, REVVED carbon frames are 300% more impact resistant than traditional carbon — and that fact is hammered home by smashing a lot of things on the down tube of the frame's front triangle. [Read More]
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Launch Vid for a Disruptive Boulder Start Up from Studio Lo

by Egotist / August 1, 2019 /
Studio Lo, the creative office of Larry Olson, wrote, art directed and directed this launch video for Boulder start up called Sunday. Sunday is a new and easy lawn care service. They use national soil and climate data to determine what your lawn needs and when it needs it. Your tailored lawn nutrients packs are then delivered right to your door.

The goal of the vid was to get people to like Sunday. The f[Read More]
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Boulder’s Mondo Robot Unveils New Brand & Website

by Egotist / July 22, 2019 /
Mondo Robot's new identity is a reflection of what has moved the agency forward for the past 13 years — its people. This is immediately apparent on the homepage of MondoRobot.com. Instead of first showing work for clients like Specialized, Coachella and the Michael J. Fox Foundation, a visitor is greeted with a mesmerizing blend of employee faces, representing the collective whole behind the agency.

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New Work Via Boulder’s WorkInProgress Lets You Order Village Inn Breakfast from Bed

by The Denver Egotist / June 25, 2019 /
To introduce the public to their new breakfast delivery service, (the 61-year-old restaurant chain) Village Inn recruited the help of WorkInProgress who created a limited number of a one-of-a-kind smart alarm clocks — with a Village Inn breakfast order button.

The agency took it a step further in building an Alexa Skill, so every Village Inn fan can order breakfast in the future from the comf[Read More]
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Wild Manor Brand Positioning + Brand Identity Design – Via Boulder’s Fadduh

by Egotist / June 11, 2019 /
Wild Manor, home to Wild Editorial and Manor Production, is a Boulder, CO-based production company. Formerly MING Studios and PLUS Productions, Wild Manor came to Fadduh in need of brand positioning, a new name and a complete brand identity system.

Drawing inspiration from music industry retreats like Caribou Ranch, Shangri-[Read More]
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Shopping at The Colon Care Co-op, Eh?

by The Denver Egotist / June 10, 2019 /
Located in Vancouver, independent grocery store East West Market has launched a new strategy to encourage customers to bring their reusable bags when they go shopping. They've printed plastic bags with embarrassing, faux retailers on them to curb use. They also charge customers five cents per embarrassing plastic bag they take. With retailers like The Colon Care Co-op, it may just backfire as these entertaining bags become collectibles.

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