Boulder’s Fortnight Collective Creates the First-Ever Tampon that Helps You Vote

by The Denver Egotist / November 8, 2022 /
Just in time for the midterm elections, a campaign is breaking that is designed to turn newly registered female voters into “a raging gush of voters” for Colorado’s pro-reproductive-rights candidates.

The work from Fortnight Collective launched Nov. 1, one week before Election Day, and includes boxes of Votex Tampons, a parody brand of feminine hygiene products, with instructions on how to protect [Read More]
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This Short Film Was Powered by Ford EVs

by The Denver Egotist / October 25, 2022 /
The shoot for the nearly seven-and-a-half-minute film was powered entirely by Ford Electrified Vehicles — on-set lightning effects and windstorms, hi-definition cameras and even the production's coffee maker. If it needed a kilowatt, it was a Ford electric vehicle with available Pro Power Onboard that was ready to provide it.

Shot in a remote wooded location, “Mushroom” tells the story of a grizzled old forager who stumbles upon a one-of-a-kind Matsutake mushroom. Unfortunately,[Read More]
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Bad Appliances Turn Us into Bad People

by The Denver Egotist / October 19, 2022 /
The right appliances are an important, yet generally under-appreciated fixture of our daily life…until they break down. A new campaign for retailer Goemans Appliances shows how a faulty fridge or dysfunctional dishwasher can turn even the most mild-mannered person into a ticking time bomb. Developed by Toronto agency The Garden, “Do Appliances Right” uses a combination of dark and irreverent humor to show people unleashing their pent-up anger over a broken-down [Read More]
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The Old Way of Working Is Dead

by The Denver Egotist / October 6, 2022 /
And Upwork, which helps place remote workers with freelance and full-time gig, is using a corpse to sing all about this brave, new world.

[Read More]
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Gigantti Decreases the Brightness of its Ads To Save Energy

by The Denver Egotist / September 30, 2022 /
The largest consumer electronics retailer in the Nordics, Finnish Gigantti (part of Elkjøp), decreased the brightness of all its advertising in order to save energy. Dimming the brightness by 20 percent, is reducing the energy consumption caused by its ads by up to 14 percent. Modern screens, such as televisions, phones and computer displays implement LED technology. Decreasing their brightness automatically lowers their energy consumption. These darker images translate to reduced energy req[Read More]
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Job Alert: The Daniels Fund Seeks Marketing and Communications Manager

by The Denver Egotist / September 1, 2022 /
The Marketing and Communications Manager supports efforts to increase awareness of the Daniels Fund foundation and advance its work through social media, marketing collateral, earned media, and events. This role will strengthen communication with key audiences including scholars, alumni, grantees, and community members. Learn more and apply.
[Read More]
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The Financial Brand Profiles TDA_Boulder’s Decade-Long Campaign for FirstBank

by The Denver Egotist / August 25, 2022 /
With belts tightening and CMO tenures shrinking, a decade-long client-agency relationship is truly an astounding thing in this day and age. But to have produced consistently excellent creative work over that time is a real testament to Schoenie and his team's ability to help FirstBank understand the power of zigging in a staid category. [Read More]
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Someone Bought a Huge Billboard to Sell a Cheestring

by The Denver Egotist / August 24, 2022 /
A giant billboard selling a single Cheestring went up at Toronto’s Yonge-Dundas Square. The stunt, created for Cheestrings by Toronto agency Broken Heart Love Affair to tap into the brand’s fun and playf[Read More]
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