#SiteLaunch: The Public Works – Media

by / February 26, 2020 /

Denver's The Public Works is focused on telling the stories of adventure brands that move people. They've just launched a new site that features their portfolio of still and motion assets captured over the last 19 years. Here's what went into paring it down to the very best work. 

"Curating portfolios is always one of the most difficult aspects of working as a photographer. As a group, our catalog cont[Read More]

#Rebrand: Vicarel Studios – A Hybrid Creative Studio

by / February 26, 2020 /

It's been a joy to watch Adam Vicarel transition from a designer who sensed in his gut that he was capable of defining an ownable style with his hands to where he is today — working with so many major players who appreciate his work as much as we do. If you've ever met the guy, he's just one of those likable people you cheer for and want to see succeed. So, we're happy to see this next step he's taking to build out his offering on larger level — starting with his new web presence. 

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Will the Masses Understand Why Burger King Advertised a Moldy Version of Its Whopper?

by / February 19, 2020 /

At this point in the life of advertising, consumers understand and expect food marketers to show the most glorified version of their products. Burger King, however, has just broken every rule. A new global campaign shows the moldy, deteriorated state of a Whopper after it has sat around long enough to start rotting. The effort is to let people know BK has removed artificial preservatives from its food. 

Now, as adlanders, we appreciate the sheer daringness it takes a client to push t[Read More]

Why’d the Free-Range Chicken Cross the Road?

by / February 18, 2020 /

Castor & Pollux wants to convince you that you should feed your pet the same way you feed yourself. And they make it possible, offering the only complete line of USDA organically certified pet food. TDA_Boulder created this spot to tell the bigger story of why you should feel good about C&P's responsibly sourced ingredients — beyond the fact that your pet's not eating horse hoof. 

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