New Cactus Ad for Colorado Lottery eXtreme Multiplier Scratch Shows All That Glitters Isn’t Glam

by / January 16, 2020 /

Cactus is promoting the Colorado Lottery’s newest family of scratch games, eXtreme Multiplier Scratch, with a TV ad starring a persistent aging hair metal band to remind viewers that there are easier ways to find fortune.

The TV spot captures the band members plotting how they'll market themselves into millionaires as they pump themselves up in a dress[Read More]


by / January 16, 2020 /

In 2014, Rob Baird co-founded PREACHER in Austin, TX, with Seth Gaffney and Krystle Loyland — two longtime colleagues from Mother New York. They were looking for more room to experiment and found it in a huge disheveled nightclub formerly called Karma Lounge. After burning a lot of sage, they began working on a wide range of projects for a wide range of clients, with a current roster including: Beam Suntory, ESPN, Tommy John, Crate & Barrel, Saint Archer Brewing Co., The Container Store[Read More]

Alex Bogusky to Depart CPB, Again

by / January 16, 2020 /

Everybody has their ad heroes. Alex Bogusky was ours. Cutting our teeth in the business, he was the one we looked to to show us what was next before anyone else had imagined it. Advertising that transcends into pop culture will forever be our holy grail because of him and CPB in their heyday.

We were excited for his return to the agency — to once again be able to admire that magic touch — and we wish him good luck in his next phase of life, as the industry rolls on searching for w[Read More]

Hey Google, I Need Creative Direction

by / January 13, 2020 /

What do you do when you don’t have a creative director to bounce your ideas off of? You turn your Google Home into one. At least that’s what Denver-based freelance copywriter Ricky Lambert —fresh-ish off his full-time Sukle gig — decided to do.

He created a Google Home Action / Alexa Skill that gives you feedback on your creative advertising or business ideas. The robotic creative d[Read More]