by The Denver Egotist / July 7, 2022 /
IKEA has a new store in downtown Toronto. So they put their showroom displays in downtown Toronto homes — complete with OOH boards on home exteriors to draw attention. Lovely work from Rethink.
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by The Denver Egotist / June 30, 2022 /
Jumping on the magical season from the Colorado Avalanche, Coors Light has made a limited-edition beer that's made with actual shavings from the team's championship ice at Ball Arena. Find it at these locations starting Parade Day – that's today, friends.
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by The Denver Egotist / June 9, 2022 /
To help draw new developers and endear existing ones to global financial company Rapyd's fintech platform, the company has just created a big promotion to send developers to the edge of space. Rapyd is headquartered in London, but the internal creative services department that conceptualized and led this project is located here in Denver. Here's more about how they're searching for intelligent life (on Earth).
"Billionaires need money to get to space. But all you need is brains.[Read More]
by The Denver Egotist / June 2, 2022 /
Obi-Wan Kenobi and Darth Vader’s lightsabers lit up the iconic chimney stacks of Battersea Power Station to help launch the new show on Disney+. Return of big-budget experiential? Stranger Things did it too.
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by The Denver Egotist / May 20, 2022 /
The unique out-of-home build comes to life at golden hour, when light from the setting sun hits the foliage-adorned billboard, creating shadows that reveal a surprise message to passersby. “Corona believes that the best things are made from the natural world. From the natural ingredients we use to brew our beer through to our mission to help more people reconnect with nature, we’re now even extending this thought into our advertising,” said Irini Komodikis, marketing director for Europe[Read More]
by The Denver Egotist / May 17, 2022 /
By scanning the QR code on the Wana Brands packaging, you're presented with immersive 3D animations letting you select and brilliantly interact with the new Live Rosin gummy flavors Watermelon Slushy, Tropical Smoothie, Citrus Sorbet and Berry Gelato.
Wana is the number one edible company in North America and the first edible brand to bring its packaging to life using AR technology. The AR experience was developed by [Read More]
by The Denver Egotist / May 17, 2022 /
In 1986, scientists at Hawkins National Laboratory discovered that pizza could be ordered with the mind — and now, you can do it too with the new Domino’s Mind Ordering app. To execute this Stranger Things promotion, Domino’s turned to its creative agency, WorkInProgress, which contracted with the tech-focused production company Unit 9 to develop the app. [Read More]
by The Denver Egotist / May 13, 2022 /
Chillboards from Coors Light are ads no one can see, but everyone can feel. The billboards are erected on Miami rooftops to lower the building temperature inside. Great brand act, fueling their 'Made to Chill' position.
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