Mario Lopez is the Colonel in KFC Lifetime Mini Movie ‘A Recipe for Seduction’

By The Denver Egotist / December 8, 2020 /

Here’s KFC delivering on their ongoing objective to insert the brand into pop culture. The 15-minute Lifetime holiday flick — featuring all the sensibilities of a Lifetime Original movie (from romance to drama to intrigue to oooh) — has been developed over the last 18 months. Airing this coming Sunday at noon on Lifetime, this “dinner and movie” includes a partnership with Uber Eats for a deal on chicken while you watch. If you’re wondering how the hell you rationalize, sell and produce a piece of advertising like this, KFC CMO Andrea Zahumensky discusses the new campaign with the latest celebrity colonel on the AdAge vid below.