KFC Isn’t Finger Lickin’ Good

by / March 31, 2021 /

For the first time since it was penned 64 years ago, KFC has put its famous tagline on pause — amidst a world that simply isn't licking a whole lot right now, especially fingers. Mother London has been having fun with the break by borrowing other famous brand taglines while we await the return of finger-suckin' normalcy. 

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The Garvan Institute Confronts the Public with ‘Disease Dilemmas’ Via BWM Dentsu

by / March 31, 2021 /

The Garvan Institute of Medical Research has partnered with BWM dentsu to launch its first nationwide campaign in Australia, to raise awareness and funding for their ground-breaking genomics research. There are thousands of disease-related charities in Australia. But unless you have a personal connection to a specific cause, this excess of charities creates a real dilemma – how do you decide who to help?

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Boulder’s Fortnight Collective Adds Adam Chasnow as Partner/Chief Creative Officer

by / March 30, 2021 /

Fortnight Collective has announced it is expanding its leadership team, naming Adam Chasnow Partner/Chief Creative Officer — a newly-created role for the Colorado-based accelerator.

Chasnow will be charged with leading and developing the agency’s creative team, and Fortnight’s namesake “Collective,” a group of more than 150 creative thought-leaders made up of creative directors, writers, art di[Read More]

Boulder’s WorkInProgress Helps Launch Mike’s Hard Lemonade Seltzer’s First National Campaign

by / March 16, 2021 /

Mike’s Hard Lemonade Seltzer has released their “It’s Mike’s” national campaign featuring heavyweight champion Mike Tyson. Debuting this past weekend, the national campaign includes a significant presence at The Grammy’s, March Madness and the NBA.

As the #1 hard lemonade for over two decades, Mike’s applied their lemonade expertise to develop the best-tasting hard lemonade seltzer. Now, they're sharing the news in this campaign. The work was developed by [Read More]