Denver’s Aaron Ray Directs + Designs Thirst Trap Animated Spot for Coors Light


By The Denver Egotist / /

The Thirst Trap — a tongue-in-cheek invention to attract skeeters to drown in one of your beers while you enjoy drowning in the others — is part of Coors Light’s broader ‘the official beer of everything unofficial’ summer campaign. The agency is Mischief who hired Aaron Ray to help make the rather genius promotional spot. 


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