Denver’s Pure just did something we admire. They were looking to hire someone via the following description which has been posted on The Egotist for a while: “Creative? PR maven? Publicist? Event planner? Stunt person? Sybil?” They told us a hundred people applied for the position – maybe you did too.
The person they actually landed (and the thinking behind the hire) is what we find so refreshing. Carmel Hagen, one of the contributors at JoshSpear.com (a site we frequent daily) is Pure’s newest resident. Her first task? Freshen up their blog. If you visit their site often, you’ve already noticed a significant and welcome improvement in content during the last week (no offense to the last guy).
We appreciate Pure’s acknowledgment of blogging and online PR, in general, as one of the most important assets of an agency in promoting itself today. So, send us your work out there. Because you may think you don’t have a blog like Pure, but that’s what we’re here for.