Creative Circle | Program Manager / Account Manager – Marketing – Lakewood
Marketing
This job post has expired
Description
Position: Program Manager / Account Manager - Marketing - Lakewood
Location: West Denver Metro
Status: Freelance to Full Time
Estimated Duration: 40 / hour a week, freelance to full-time OR Direct-hire
Starts: Week of October 8th
Rate: $35 - $42 / hour Freelance
$70 - $80K for Full-time
Job Description:
Our client, a large medical company, is currently looking for a Program Manager / Account Manager to help out the marketing department with projects for the next 2 - 3 months. This could extend.
This will be 40 / hours a week onsite freelance.
This is 65 - 75% tactical and 25 - 35% strategic.
You will create and deploy multi-tactical demand generation campaigns that will reflect go-to-market strategies for competitive response, new customer acquisition and lead generation, customer development, and retention.
You must be able to write a creative brief.
Responsibilities:
- Maintain campaign calendar and ensure stakeholders are informed including corporate communications, product management, sales, customer care, technical operations, and finance.
- Develop and implement global marketing communications plan with divisional and corporate partners.
- Manage expense budgeting and forecasting development process and ongoing monthly budget oversight.
- Evaluate marketing programs and campaigns including relevant response rates, cost/revenue analysis, qualitative key learning’s, and overall results.
- Collaborate with business area marketing teams to drive market research needed to assist in strategic planning, goal setting and results tracking.
- Serve as liaison to business area marketing teams to ensure each group is properly aligned to deliver marketing programs consistent with regional marketing objectives, desired marketing mix and segmentation and targeting.
- Partner with corporate communications team for vendor / agency management and creative oversight.
Additional Details:
- Minimum 5 years experience
- Global marketing communications experience preferred.
- Campaign / demand generation experience preferred.
- A focus on analytics during campaign development and a commitment to ROI with results tracking and success measurement.
This is a freelance opportunity in Lakewood.
