Rams is the new documentary film from Gary Hustwit (Helvetica, Objectified, Urbanized) about legendary designer Dieter Rams. For over 50 years, Rams has left an indelible mark on the field of product design with his iconic work at Braun and Vitsoe, and his influence on Apple.

At 86 years old, why does he now regret being a designer? Rams is a design documentary, but it’s also a rumination on consumerism, sustainability, and how technology is changing human behavior. Dieter’s philosophy is about more than just design, it’s about a way to live.

“To quantify his impact, you need only look at the millions of Apple products in our pockets.” —Fast Company

German and English with English subtitles.

Presented by: AIGA Colorado, Arch11, Berger & Föhr, Cast Iron Design, Interact, Moxie Sozo, Neon Space Lab, Jeff and Sharon Samson, Studio Signorella, Vermilion Design+Digita

Tickets can be purchased at the Dairy Arts Center in Boulder or via this link bit.ly/2FoAYGl