Stickers Star in New MacBook Air Spot
By The Denver Egotist / / Apple has recently said it’s taking more work in-house and out of the hands of long-time agency TBWA\Media Arts Lab. If we didn’t know this spot was created by TBWA, we could have sworn it was done by people more intimate with the brand’s DNA. But TBWA did, indeed, nail it — returning to having quick cuts set to a great track, reminiscent of ads from the iPod days.
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