By The Denver Egotist / / Mellow Mushroom is a pizza place with a laid-back Hippie mentality and a rather stoned-looking mushroom for a mascot. As they grew to 130 stores in over 100 US cities, they wanted to get more followers on Twitter. So they told people “if you follow us, we’ll follow you.” What they didn’t mention was that they’d be doing it in real life. For real. In the company’s creepy mushroom costumes. Adam & Dave at Arts & Sciences directed the hidden camera stalk-fest, following 20 real @mellowmushroom followers in a period of one week. By enlisting the followers’ friends and families as accomplices, “Mel” and “Dude” were in place and ready to trail them without their knowledge. Agency: Fitzgerald+CO, Atlanta.
Ad-nonymous / Why Are Gas Stations Advertising?
Yeah. First-class crap. At least Exxon is trying to create a differentiator with its Supremeium brand. Not sure how that will resonate. But all...[Read More]
vladimir's disappointed father / Vladimir Jones Debuts New ‘Uncover Your Different’ Campaign for Tourism Santa Fe
if they submit the nebraska campaign to award shows and other media outlets, they better credit the freelancer who concepted and wrote it. they'...[Read More]
DAMN YOU VLADIMIR / Vladimir Jones Debuts New ‘Uncover Your Different’ Campaign for Tourism Santa Fe
Bummer, I thought they were starting to turn into a more creative and conceptual shop after seeing that work and all the press it deservedly ear...[Read More]
More Explained / Vladimir Jones Debuts New ‘Uncover Your Different’ Campaign for Tourism Santa Fe
It wasn’t the second year. VJ won the original AOR for Nebraska but kept delivering bland and typical Vladimir Jones level work. Like in t...[Read More]
Jane The Ripper / Vladimir Jones Debuts New ‘Uncover Your Different’ Campaign for Tourism Santa Fe
If this is true, and judging on the podcast I just listened to, it probably is, this is a super sketchy move by VJ. Maybe they did the second ye...[Read More]