Bad Appliances Turn Us into Bad People

 

By The Denver Egotist / /

The right appliances are an important, yet generally under-appreciated fixture of our daily life…until they break down. A new campaign for retailer Goemans Appliances shows how a faulty fridge or dysfunctional dishwasher can turn even the most mild-mannered person into a ticking time bomb. Developed by Toronto agency The Garden, “Do Appliances Right” uses a combination of dark and irreverent humor to show people unleashing their pent-up anger over a broken-down appliance.

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