Riding with Rocky – Via Boulder’s Buck Ross


By The Denver Egotist / /

What do you do when you’re a non-profit with a new product? You need a spokesperson, right?! But how do you afford a celebrity personality? Well, maybe you don’t have to. To introduce the new Ride Spot app from People For Bikes, Buck Ross enlisted the help of the iconic, academy award nominated, golden globe winner, actor, writer, director, producer; Sylvester Stallone (not really, but just go with it) on a series of spots to help get more people riding bikes more often. 


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