By The Denver Egotist / /
LRXD has a mission of “health and happiness” and they wanted to bring that to the rest of the agency world this holiday season. Advertising professionals are a notoriously stressed out breed, so they created a video that could help everyone relax. Since campaigns this year were filled with brands taking a stab at the popular ASMR phenomenon, the agency thought it was a fitting way to wrap up 2019.
They asked the different departments in the agency: what’s the most relaxing thing you could hear during your workday? The result was a whispered script that could make even the most overworked ad-dict take a breath.