Denver’s Sukle Creates Short Film ‘Wilder’ to Spark a Love of the Outdoors in Families


By The Denver Egotist / /

This summer marks Sukle’s third year of working on Generation Wild — the brand they created for Great Outdoors Colorado. Generation Wild has made huge strides in reconnecting children with the outdoors. This year’s effort is the biggest yet, as they introduce Wilder — an 8-foot-tall creature that’s part goat, part yeti and all friend.  

Wilder: A Tale of Love for the Outdoors is a short film that will pull at your heart strings. It’s the story of a little girl who wanders into the forest and befriends this giant creature. The tale reminds us all, that somewhere along the way, we’ve lost our connection with nature. And it’s time to change that. 

“Creating an 8’ tall goat-yeti was no small feat. We spent months designing the character and creating just the right look for Wilder. Then, we worked with Legacy Effects in LA to bring him to life. Legacy is the special effects wizardry behind such blockbusters as Iron Man, Jurassic World and The Shape of Water. While Ironman was awesome, we think Wilder might just be their best work ever.”

The film was shot just outside of Durango with production company Off Abbott and director Lee Lloyd Choi. Ring of Fire edited the piece and created special effects. Rocky Mountain Recorders did their magic with the sound design. Music was produced by ColorWheel Music and composed by Aaron Espe and Tom Hagerman (of DeVotchka).


  1. Kathleen Mcdonald July 24, 2019

    When this commercial came on at first I thought what is this ? That quickly changed to being completely entranced by the story and creature and by the end I had tears in my eyes. Congratulations to the makers of this delightful commercial. Well done!

  2. Rick August 2, 2019

    Best commercial ever. Get outdoors and play and explore.

  3. Michele August 9, 2019

    Loved the commercial! Fell instantly in love with Wilder! Well done!!

  4. Maureen M September 9, 2019

    Loved this, well done Sukle & team!

  5. Susan Decker September 26, 2019

    Wonderful commercial – Wilder would make a terrific movie; who doesn’t love Wilder? I wish there were tee shirts/sweat shirts featuring Wilder. Please Sukle?

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