Kidrobot | Graphic Designer
Design
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Description
ABOUT KIDROBOT:
Kidrobot is a fast paced, rapidly growing, privately held company headquartered in Broomfield, CO. Kidrobot is the premiere creator, manufacturer and retailer of limited edition art toys, apparel, media, lifestyle products and collectibles. In addition to our art products, Kidrobot works with some of the top entertainment properties in the world to bring Kidrobot’s signature style to their license through toys and collectibles. Kidrobot distributes our products worldwide through thousands of select retailers, distributors and through our website Kidrobot.com.
POSITION SUMMARY:
The Graphic Designer position will work closely with both the Marketing and Sales teams to create all creative assets necessary for visually communicating the brand story. This individual must be excellent with Illustrator, Photoshop and InDesign and able to quickly produce high quality assets for our team. This person will have to manage their time with multiple requests coming down the pipeline for PR event signage, email campaigns, advertising and promotional assets, merchandising guides and in-store communications, sales sheets, media kits, licensor look-books, brand books, web design assets and more.
RESPONSIBILITIES:
- Creation of social media assets for daily posts for all of our online social media channels including Facebook, Instagram, Twitter, Snapchat, Pinterest, Google Plus, Youtube, Vimeo, Reddit and more
- Creation of email campaign content
- Photo editing/manipulation of all product, lifestyle and feature images to create relevant content for the Kidrobot blog and Kidrobot forums
- Creation and updates to Kidrobots official Sales Sheets and product catalogs
- Creation of brand look books for wholesale placements and new customer targeting
- Creation of PR/marketing placement highlights that we can send to licensors and current retail customers
- Design graphics for powerpoint decks and presentations that are sent to licensors, retail partners and presented internally
- Creation of the graphics for our B2B and B2C trade shows, product launch parties and other events
- Marketing collateral, handouts, catalogs, menus and price sheets for all events
- Create brand and creative decks that we can include in our emails and with shipments to Youtube Unboxers, Magazines, Media and any other Promotion based product orders.
- Updated digital signature banners that can be included at the bottom of Kidrobot staffs emails with upcoming releases, tradeshow info, etc.
- Update our Yummy World brand book for new graphic representations of each of the food based characters, presentation of press/media placements and sales figures to best sell the brand to external partners. Mock layouts of potential Yummy World branded products to give external partners ideas of how Yummy World could be merchandised in ways that we haven’t tried yet.
- Update and rework our Kidrobot brand book that goes out to new licensers, marketing partners, press, media and partners.
- Update and rework the Labbit brand book that goes out to companies looking to license labbit, marketing partners, press, media and partners.
- Creation of collateral that can be used in combination with our products like tools/programs for teachers, customizing events, workshops, product release events at all the stores.
POP displays, in store signage, branded stickers, bags, marketing collateral that can be used in stores.
- Create postcard mailers and printed mailers that we send to new retailers and accounts that haven’t ordered from us in a while.
- Create graphic elements for our website such as page and category headers, logos, homepage slideshow graphics, about us graphics to tell the story of the Kidrobot brand, Customer Service section graphic elements, etc.
- Create affiliate banners that can be used by our thousands of affiliate websites to promote Kidrobot.com and our products, brands, licenses.
- Create upcoming product release flyers, coupons, promotional materials and assets that we can include in the Kidrobot.com packages to customers.
QUALIFICATIONS:
- Degree focused on graphic design, digital illustration or relevant program
- Experience working in a fast-paced company creating assets for premium brands or work in branding/advertising preferred
- Expert knowledge of Adobe Creative Suite including Photoshop, Illustrator and InDesign
- Basic HTML knowledge and knowledge of best practices for designing for both email and web
- Proficient with using Microsoft Outlook, Powerpoint and Web Browsers
- Ability to multitask and organize your work load to meet deadlines while having room for last minute requests
- Ability to communicate effectively with the marketing and sales team to ensure that your vision and execution of their requests aligns with their goals and expectations on projects
- Knowledge of current graphic design best practices/marketing collateral design and willing to research and stay abreast of new / design trends to keep the Kidrobot brand on the front end of design
- Knowledge of best practices and experience designing for print, web and social media would be beneficial
Note: This job description is not intended to be an exhaustive list of all duties, responsibilities and/or qualifications associated with this position.
