Moxie Sozo | Digital Media Buyer

Digital Marketing


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Type Of Work:
Full-Time
Location:
Boulder
Date Posted:
June 13, 2019


Description

Overview
Moxie Sozo is a world-class design and advertising agency, located in Boulder, Colorado. Our accounts range from hip start-ups to international brands like Nike and Nickelodeon. Clients hire us to pursue unconventional ideas and push the creative boundaries beyond the traditional norms.

Advertising Division
As consumer behaviors change, strategies to reach audiences at every stage of the customer journey must also change. Innovative thinking, challenging the status quo, and pushing the narrative to influence individuals to take action is essential. Moxie Sozo is looking for dynamic individuals that are focused on leading the charge in the digital space and pushing creativity to its limits.
Do you have an obsessive desire to produce ground-breaking work? Are you a brilliant thinker and perpetually dissatisfied with the status quo? Do you want to work with like-minded fanatics? Ok. Let's talk.

Your Role
- Conduct consumer research, competitor analysis, and formulate strategies to support digital campaigns
- Collaborate with creatives, strategists, and copywriters to develop digital media
campaigns that are highly targeted and dynamic
- Create and launch digital campaigns that are tailored to brand goals & objectives
- Report, track, A/B test, and optimize monthly campaigns to improve performance
- Incorporate unconventional strategies to activate audiences on different online channels

Requirements:
- Insatiable desire to be world-class and a work-ethic to back it up
- 2-3 years of digital marketing experience, ideally in an agency environment
- Experience building and managing campaigns within Facebook Business Manager & Google Ads
- Expert in building and managing campaigns on DSP platforms (Trade Desk, Centro, etc)
- A strong knowledge of managing brand awareness and direct response campaigns
- Expertise in tracking, pixel implementation, goal setting (Google Analytics), and defining attribution values
- Understanding of consumer behaviors on social media channels (Facebook, Instagram, Pinterest, Linkedin)
- Must be a phenomenal communicator and collaborator
- Experience managing ecommerce and CPG initiatives
- The ability to work in a fast-paced, agency environment
- Possess a positive, upbeat, happy approach to work and life
- Must be Mac proficient
- An affinity towards dogs

Nice To Haves
- Setting up reports utilizing Google Data Studio or Tableau
- Email marketing expertise (MailChimp, Constant Contact, Campaign Monitor, etc)
- Creative chops (design, video, photography)
- Monitoring and managing Google Analytic Accounts
- Knowledge with utilizing Shopify and/or Wordpress
- Skilled with tag implementation utilizing Google Tag Manager or other tag management systems
- Familiar with consumer research tools (SEM Rush, Crimson Hexagon, Nielsen Insights, Facebook Audience Insights, etc)

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