Art Copy&Code: A Series of Experiments to Re-Imagine Advertising
Art, Copy & Code is a follow-up from Google to last year’s Project Re:Brief, which took famous TV ads and re-imagined them in the digital world. Art, Copy & Code expands that program to work with some of today’s iconic brands and innovative marketers, including Volkswagen, Burberry and adidas. The series of projects will explore how brands can connect with consumers using digital tool such as ads, mobile apps, and social experiences. Check out some of the other experiments here.