Jack White Invites Fans into His Nashville Studio to Record Themselves on Vinyl

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As part of his role as official ambassador to this year's Record Store Day, Jack White's label Third Man Records will open a special booth to the public. Fans will be able to use the 1947 Voice-o-Graph, which is the only public vinyl record recording booth in the world — recording up to two minutes of audio which will then be cut to a six-inch phonograph disc disc.

Third Man are encouraging people to post their finished recording to a loved one — and will be selling custom-printed envelopes and postage stamps to make that happen. Fans will also be able to submit digitised versions of their recordings to Third Man, which will be streamed on their website.

Damn, this dude just gets marketing on a giant level. Looking for a creative director gig, Jack?



Soooooooooooo cool

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