Dove Conducts a Social Experiment to Discover How Women View Their Own Beauty

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Women are their own worst beauty critics. Only 4% of women around the world consider themselves beautiful. At Dove, we are committed to creating a world where beauty is a source of confidence, not anxiety. So, we decided to conduct a compelling social experiment that explores how women view their own beauty in contrast to what others see.

Wonderful work from Ogilvy Toronto.

Comments

this is the best thing I've seen in days :D

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