Hot Wheels Brings Every Child's Fantasy to Life

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A week from Sunday at the 100th Anniversary of the Indianapolis 500, Hot Wheels will attempt to break the world record for a jump in a four-wheeled vehicle by rolling a heavily-modified, Hot Wheels-designed truck down a custom-designed replica of an orange Hot Wheels ramp – in a faithful recreation of the iconic V-Drop toy. It's Hot Wheels for real.

Here's a teaser of the Yellow Driver (whose identity is hidden like all Team Hot Wheels drivers) testing for the jump at the secretive Hot Wheels Testing Facility – as well as some pics of the real ramp being constructed. Balls out.

Agency: Mistress
Event Production: Laissez Faire Projects
Film Production: Bandito Brothers

Comments

Niiiiiiiiiice. Okay I'll actually watch Indy for this.

leaves me wanting more.

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