Heineken: Italy Activation

March 12th, 2010 / Comments (1)

This video runs a little long, but it's a brilliant idea. Agency: JWT, Italy.

Heineken İtaly Activation from Kreatif360 on Vimeo.

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Comments

So good. It's definitely where advertising has to go to make people sit up and take notice. I hope they served everyone a keg of free Heineken at that event.

soojay
March 12th, 2010, 6:14pm

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