Blurring The Lines

/ Comments (1)

Tough to pull this off in too many theaters, but it’s a sweet piece for RespiraBene breathe-right strips that will inevitably get passed around online anyway. Agency: Grey.

(Via disruption)

Comments

Tried to do something like that years ago for Tia Maria. The tagline was “the power of darkness” so we had a gorgeous woman stare into the audience, close up on her eyes, and a bunch of men in the theater would stand up and hypnotically walk towards the screen. Anyway, client loved it but didn’t want to pay. Bastards.

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