The Joy of Destruction vs. The Shame of Destruction
We found it interesting to compare these two ads for two obviously separate target audiences. The first, for Playstation III, demonstrates the joy of blowing shit up through their product. The second, for Greenpeace, is meant to make you feel bad for destroying the earth. Similar visuals, way different takeaways. Is it a generational thing for some to think it’s cool to destroy the earth and others to think it will lead to our eventual demise?