Anorexia Deja Vu

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Our friends over at Pure sent us this spot that’s nearly identical to the one we posted below a few days ago. This spot was produced in 2005. The one in the post below, we presume, is recent work.

It’s amazing how similar the two pieces are, aside from the concept. Casting. Music. Tone. Style. In a category this small, how can Grey have produced a spot that’s nearly an exact duplicate of work that’s already been done? Truly hard to fathom.


The similarities are weird, but to be fair, it’s a pretty basic concept. I mean, these aren’t exactly lateral solutions.

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