Denver's Mackey Saturday Designs Instagram's New Logo
In another fine example of Colorado mojo, local designer Mackey Saturday worked with the team at Instagram to create their new mark. It's been a long time coming and he's honored to share the result with you.
"It was always essential that the design maintained everything that we've all grown to know and love about Instagram —-+ while creating a logotype that was more refined, durable and that positioned the brand for expansion. Looking to the past to inspire the future, the script connects with the nostalgia that Instagram was built from, maintains the important character of the original typeface, and places the brand in a unique and prominent position both in the current and future landscape."