Denver's Mackey Saturday Designs Instagram's New Logo

/ Comments (9)

In another fine example of Colorado mojo, local designer Mackey Saturday worked with the team at Instagram to create their new mark. It's been a long time coming and he's honored to share the result with you.

"It was always essential that the design maintained everything that we've all grown to know and love about Instagram —-+ while creating a logotype that was more refined, durable and that positioned the brand for expansion. Looking to the past to inspire the future, the script connects with the nostalgia that Instagram was built from, maintains the important character of the original typeface, and places the brand in a unique and prominent position both in the current and future landscape."

Comments

Congrats Mackey! Great work from a great designer... and one hell of a nice dude.

Keep on inspiring.

I dig it, nice work!

Great work Mackey!

Nice work Mackey!

Always solid work from him...

Really nice work. Great job!

Yes! So amped on this on so many levels! :D

Amazing logo revision; great execution.

Mackey, I'm so proud! Aunt Cindy

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