Well, a big ad assignment of his is. CP+B just landed a $300 million Microsoft project, beating out Fallon, JWT and McCann Erickson. Congrats is in order.
MDC Partners’ Crispin Porter + Bogusky in Miami has landed a new global creative assignment from Microsoft following a review. “Crispin was chosen based on their strategic approach, the strength of their creative ideas and the passionate and diverse team of people at the agency,” said a Microsoft representative. “We’re looking forward to working together and will share more details on the campaign at the appropriate time.”