• Creative Coloradans Launch Looklist: A Fashion Inspiration Engine

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    Shaz Sedighzadeh, who runs The Supply helping digital agencies and startups find digital talent, has been working on a side fashion project for a while — and it's finally seeing the light of day. It's called Lookli.st — a fashion inspiration engine. Two other Denver folks, ex-CP+B dev Ken Goldfarb and fashion guru Aimee Zawacki, complete the Looklist team.

    With the site, they've created an incredibly detailed tagging system that lets their curation team ingest the best fashion images out there, while adding detailed tags and filters. Shaz says he was shocked that fashion didn't have layered searching like Kayak, Hotels.com or Cars.com where you can search by more than one soft keyword. Even the big pinning and blogging sites out there only allow one keyword — so if you want to see a full outfit of "men in tan pants, a red shirt and black boots" you are kinda screwed.

    Looklist is fixing that. And more. They've implemented a deep tag weighting system that allows for a smart "show similar" feature. And you can save images to sets, post to Pinterest, Facebook, share a search set, find images on Google and more. Their search results are smart too. If you ask for red shirts, you will get that, but you'll also be lead into maroon and purple and blue, going down a gradient of inspiring results.

    Excitingly, the tool is built in a way that allows Looklist to simply re-purpose the tag technology for any content category out there. Fashion is a good start, but there are so many other messy un-searchable areas on the web. Stay tuned for what's next.

    Looklist is always looking for beta-testers and tag-curation team members. Send a note to info@lookli.st if you're interested.

  • Young-ha Kim: Be An Artist, Right Now!

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    Why do we ever stop playing and creating? With charm and humor, celebrated Korean author Young-ha Kim invokes the world's greatest artists to urge you to unleash your inner child — the artist who wanted to play forever. Filmed at TEDxSeoul.

  • Boulder's Room 214 and Rapt Media Create the World's First Interactive Video Scribe

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    This video was produced for inContact, a cloud-based contact center solution provider, to promote their new Workforce-Intelligent Contact Center. Using Rapt Media's innovative interactive video platform, Room 214 designed a choose-your-own-adventure style video. Not only does the interactivity keep the viewer engaged, but the user-driven storyline ensures that the content being presented is relevant to that individual.

    In addition, the video integrates with inContact's marketing automation system. Watching the video, users are tracked as leads and the information gleaned from the questions in the video are captured and used to segment and score the lead.

    This is an innovative project, created by two Boulder-based companies, that acts as a great example of where online video marketing is headed.

    Check out the video here.

  • Doritos Invents Game of Chip Roulette with Insanely Spicy Chips Hidden in Bags

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    Special Nacho Cheese Doritos bags in Canada now contain up to 25% of chips that are dangerously spicy. The chips look exactly the same as normally flavored Doritos — and eaters only discover the difference after taking a bite. The promotion is part of a new game, Doritos Roulette, in which users are enticed to take a photo of themselves when they get a spicy chip and post it to social venues with #BurnSelfie. Fun idea, hope it comes south.

    Via

  • Game of Thrones, Stripped Down

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    Season 4 VFX breakdown. Hard to imagine how much work goes into this. We prefer pretending it's all real.

  • A Logo Retrospective from Denver's Vladimir Jones

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    This is how your logo reel looks when you have an in-house video production arm. We should all be so lucky to have one at our disposal.

  • A Trippy Trip Through Barcelona

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    Created by Rob Whitworth. Wow.

  • A Mid-Summer Update from Denver Photographer Benjamin Rasmussen

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    As is typically the case, Benjamin Rasmussen has been journeying around the country — and beyond — shooting all kinds of interesting things. Here's a look at a couple of his more interesting assignments from the last few months.

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    When The New York Times asks you to photograph American sumo wrestlers in Wyoming with a large format camera, there is only one correct answer: "Yes!" Click here to see the amazing cast of characters from the U.S. Sumo National Championships.

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    I also photographed Google’s Sundar Pichai for the cover of Bloomberg Businessweek and had some great shoots for ESPN the Magazine, Bloomberg Markets, Runner’s World and more. Click here to see these recent commissions.

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