Full Spot: Grey Poupon's "Lost Footage" – Via CP+B
Last week, we reported on the trailer for Grey Poupon's first new ad in a long while. The work focuses on the infamous mustard hand off; but, their agency CP+B twisted the plot by revealing the "Lost Footage" car chase that ensued afterwards. Last night, the full spot was revealed during The Oscars and we think it didn't disappoint.
If you want to win some prizes from the spot, the extended version of the video is now at GreyPoupon.com, featuring clickable “Haute Spots” where you can click hidden spots within the video to reveal and win props — including items such as fine caviar, champagne flutes and tokens made from the luxury cars.