• NDAC Extends the Denver 50 Deadline

    / Comments (0)

    You want more rope? You got it.

    We got calls. We got emails. We got rocks thrown through our window with notes attached, begging us to move back the deadline for the 2008 Denver 50. You want more time? Here it is. The deadline for the 2008 Denver 50 is now Friday, August 29. So you have a little extra time to get your ideas together and get them over to us.

    Get the scoop here.

  • Enough With The Yellow Pages Already

    / Comments (3)

    That’s exactly what we were thinking yesterday as we walked out and tripped over our freshly delivered Verizon Yellow pages (which we promptly picked up and took directly to the recycling bin).

    Then this morning we ran across this on LifeHacker and thought we’d share it with our readers.

    The various yellow and white pages organizations deliver a whopping 540 million unsolicited books every year, and web site YellowPagesGoesGreen aims to prevent this gigantic and obsolete waste of paper from landing at your doorstep. There is no national service similar to the previously mentioned Do Not Call Registry for opting out of the yellow pages, but most individual yellow and white page organizations claim that you can opt out. What YellowPagesGoesGreen does is provide a centralized location for requesting that all such services in your area stop delivering the books to your doorstep. Because it’s not a national registry like Do Not Call, publishers may not be as eager to follow up on your request, but it’s worth a try.

  • Jerry Seinfeld Officially on Microsoft's Side of the Fence

    / Comments (12)

    Okay, now we’re confident this is part of Crispin Porter + Bogusky’s effort. From The Huffington Post:

    Microsoft Corp., weary of being cast as a stodgy oldster by Apple Inc.‘s advertising, is turning for help to Jerry Seinfeld.

    The software giant’s new $300 million advertising campaign, devised by a newly hired ad agency, has been closely guarded. But Mr. Seinfeld will be one of the key celebrity pitchmen, say people close to the situation. He will appear with Microsoft Chairman Bill Gates in ads and receive about $10 million for the work, they say.

    The new ad effort is expected to use some variation of the slogan “Windows, Not Walls,” according to several people familiar with the matter. Those people say the point is to stress breaking down barriers that prevent people and ideas from connecting. The campaign, said to debut Sept. 4, is one of the largest in the company’s history.

    Good spokesman or bad for Microsoft??

  • P&B (OF CP&B Fame), You Brilliant Bastards

    / Comments (5)

    First, you make us fat with your inarguably fantastic cross-media approach to infiltrating our lives with everything The King, then you turn around and sell us a book explaining how we’ve been tricked into being fat. Pure. Freaking. Genius. (And we’ll admit, we can’t wait to read the book to absorb your insights.)

    Read all about how things like a change in plate size and renaming meal sizes (“The large became the medium, the medium became the small and the small became the child size”) have duped Americans into eating more in “The Nine Inch Diet,” the new book by Alex Bogusky (with a little help from Chuck Porter). This article from Creativity Online has all the details.


  • Vitaminwater Commercial Work Failing

    / Comments (3)

    We get severely irritated by vitaminwater’s TV. Can’t quite explain it. It’s like the kitschy copy and tone on the bottles can’t translate beyond the packaging. Plus, the scenarios depicted are so painfully ridiculous, not in a good way. And the announcer-read ingredient copy? Give us frickin’ break. What do you think of this work?

  • Wednesday Lunchtime Poll #14 >>

    / Comments (0)

    Fire up your flux capacitors, and check out this week’s poll question.

Rocket Fuel