New Packaging from Boulder's Moxie Sozo: Earth & Vine Cocktail Mixers

/ Comments (7)

Earth & Vine Provisions offers more than 60 different jams, sauces, dressings and beverage elixirs for the gourmet market. Whether someone is a beginner cook or an advanced chef, the California-based company offers something for everyone. Earth & Vine's dedication to crafting the finest products on the market has garnered them numerous international awards, but also means the products are priced at a premium.

Unfortunately, the branding and packaging did not reflect the quality of the food itself. Moxie Sozo was hired to rebrand, reposition and repackage Earth & Vine's entire lineup. Beginning with the beverage elixirs, the agency examined every aspect of Earth & Vine's offerings, including the pricing strategy. Since relaunch, Earth & Vine's sales have increased over 450%. The company is now positioned for strong growth and is reaching a far greater audience than ever before.

Comments

nice stuff!

Really nice work guys. The sales figures tell the story, right?

These guys do know how to tease the eye.

Tastefully crafted design. Refreshing to see work like this. G'job!

great packaging is so rare. Moxie's work is so seductive.

Great job, f-f-f-f-fellas! And ladies, there better have been some ladies in the mix. Pun intended.

excellent!

Post new comment

The content of this field is kept private and will not be shown publicly.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Link = <a href="http://url.com">This is your text</a>
  • Image = <img src="http://imageurl.jpg" />
  • Bold = <strong>Your Text</strong>
  • Italic = <em>Your Text</em>
Rocket Fuel