Stanley Film Festival Identity – Via Denver's Grit. #yeahitscreepy
The Stanley Hotel in Estes Park, the place where Stephen King penned The Shining, has never had a horror film festival. Until now. [Insert creepy laugh.] In May, they will be hosting the first ever Stanley Film Festival. Grit. created the brand look and feel, which was carried throughout the integrated campaign. Several special pieces, like the commemorative poster selling for a higher price point and the posters for the kick off party with attendees' photos on them, served as key extensions of the brand. That popcorn poster is killer, you guys.