Shimano's Interbike Videos - Via Genesis and Image Brew

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Genesis, Denver asked local production company Image Brew to produce two product videos for Shimano that played at Interbike in Vegas this year. The new products are Dynalast — a high-end performance road cycling shoe — and Click'R — a versatile clip-in shoe that's very walkable. Both videos were shot completely in Colorado.

Shimano Dynalast from Image Brew on Vimeo.

Shimano Click'r from Image Brew on Vimeo.

Credits:
Creative Agency: Genesis
Production Company: Image Brew
Directed by: Olaf Richter & Benjamin Jones
Account Manager: Nicole Herbert
Producer: Justin Springer
Editor: Evan Nix
Camera: Steve Roberts, Jeffery Garland, Benjamin Jones
Aerials: Aerial Imaging Productions
Graphics: SPILLT
Sound Design: Dynamite Laser Beam

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Comments

Another great example of a great local agency choosing a group of vendors to collaborate together and make something great. Nice work team and thanks Olaf for thinking of us again! amazing work everyone!

Nice job Genesis crew!

Definitely a well done local collab! Well done to all involved. Cheers.

Nice work, guys! Looks fantastic.

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