Match Marketing Group has Acquired Boulder's Action Marketing Group

Toronto-based Match Marketing Group yesterday announced its acquisition of Boulder/NY-based Action Marketing Group. "The creation of the partnership – and the existence of an integrated end-to-end retail, experiential and digital platform – means that clients will be presented with a complete strategy they can execute and measure, completing the path of purchase for the consumer. It is seen by all involved as the first of many expansive steps to be made."