Love this new spot from Minneapolis' Carmichael Lynch for Tempur-Pedic, an account they landed back in December. Sleeping is fun. Why shouldn't mattress ads be?
This year, Cannes Lions received 35,765 entries — an all-time high, equating to €18,5 million in entry fees for agencies. This site envisions all the other things we could have done with the money. Not sure we'd want any of them more than a Lion (okay, giving emergency water kits to people in a war-stricken nation might be worthy).
In their second TED collaboration with illustrator Sebastien Roux, aka Superdeux, Friends of Mine created the opening titles for "Those Flying Things" — a series of talks about the future of flying robots at this year's TEDGlobal 2013 conference, titled 'Think Again' in Edinburgh, Scotland. Fun work, guys.
Credits:
Agency: WE ARE Pi
Director: Sebastien Roux / Superdeux
Collaborators: Friends of Mine (animation), Junior Market (audio)
Arnold Furnace has created a new print campaign for the Surfrider Foundation, to generate awareness of the extent of plastic pollution in our oceans. Rather than do a typically graphic, hard-hitting campaign, they wanted the power of the campaign to come through the subtly of the executions. People are used to seeing -—and enjoying — amazing surf shots and the agency's plan was to draw them into the ads by emulating those. Only when they look a little closer do they see all is not well, which the facts then underline.
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