CP+B's Hulu Ad to Run on the Oscars

/ Comments (8)

Walt Disney made an investment in Hulu in 2009, but it has taken the company until 2012 to put ads for the popular video-sharing site on its ABC television network. This ad, created by CP+B and featuring "Desperate Housewives" actress Eva Longoria, is set to debut during the Oscars this Sunday on ABC.

Via

Comments

I appreciate their attitude of going against the grain of the norm, even though I would have done it different.

I like their Will Arnette campaign for Hulu with tv and Internet making the transformation and bigger merges.

I hope they employee Woody for their new Arby's acct., instead of creating their own mascot. What spin is in preceding a much hated brand identity?

this hulu spot wasnt funny at all
and arbys is good mood food

I was never in on any team during the station media wars, but they all got clever when it came to connecting preceding shows with guest cameos inner network. what is the discrimination of having like groups featured during the appropriate events in spots to heighten the experience to the max and then some ingenious strategy, besides the ratio of popularity with cost and time. Attempting to program complimenting products and quality level of spot appropriate. It would not be a dictatorship by determining big agents. It would be slightly more focused less headache of a all at once clusterfux and a bit more organized with reason.

On connecting televised schedules intune with our routines in life.

goo moo foo... Is chocolate.

jalex
that is not good mood analysis

Weak. Was this written by the client? Or the account coordinator?

Will Arnett is the perfect example of a typecasted character. Maybe it's me, but the use of "C'mon!" in this spot just reverts back to what we love about Gob in Arrested Development. Which is fine. But you're KILLING it.

Worst spot of the campaign, wasn't their another one aired? I missed half.

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