Boulder is More Honest than Denver, So Says Honest Tea's National Honesty Index
Honest Tea set up unmanned pop-up stores around 30 cities this summer, asking people to pay $1 when they took the tea and filming the results — that were then translated into a National Honesty Index. Denver's 16th Street Mall unsurprisingly stunk with an 80% honesty ranking. Overall, Denver is 90% honest. And the sweet city of Boulder ranked 99% honest. Unless, that is, you're asking them to be honest about ever skipping a shower for a week.