Victors & Spoils Jumps on the Harley-Davidson Business, Unprompted
By now, you're heard Carmichael Lynch has parted ways with Harley-Davidson after 31 years as their AOR. In a fairly ballsy move, John Winsor, CEO of Boulder crowdsourcing agency Victors & Spoils, yesterday posted a note on his blog to Mark-Hans Richer – the CMO of Harley – telling him that V&S has taken the initiative to get the 1,800 creatives in their staff cranking on ideas for the business. What do you think of this move? Have we entered a completely new era of competing for accounts? Will it work for them?
UPDATE: Here's Harley's response: