Denver Agencies and the Art of Outdoor

The work of two Denver agencies, Sukle Advertising & Design and Barnhart, has made its way into AdAge’s ‘Art of Outdoor’ – a 2009 Special Report.

Sukle’s Denver Water / Use Only What You Need outdoor from last summer graced the pub’s pages, rightfully so.

Credits:
Creative Director: Mike Sukle
Art Directors: Andy Dutlinger, Jeff Euteneur
Illustrator: Matt Carpenter
Copywriter: Jim Glynn
Campaign: Denver Water / Use Only What You Need

Barnhart’s outdoor boards for Wyoming Tourism in Chicago were also recognized. The campaign was designed to introduce Wyoming as a vacation destination. We positioned Wyoming’s icons (Yellowstone, the Grand Tetons and Devils Tower) against Chicago’s famous landmarks (Buckingham Fountain, the Chicago skyline and Sears Tower).

The campaign is more than pretty pictures and witty copy, making a real impact in a tough tourism market. For the first time, Chicago led in Wyoming’s overall guide order requests, even surpassing long-time leader, Minneapolis. Visits to WyomingTourism.org were up 15 percent with Chicagoans leading the way. Nearly 80 percent of those Chicago visitors were completely new to the site.

Credits:
Creative Director: John Bellina
Art Director: Darren Brickel
Copywriters: John Bellina, Darren Brickel, Jim Glynn
Retouch: Mando-matic
Production: Teresa Brown, Jim Hargreaves
Account Director: John Ricks
Account Manager: Heather Loader