Hollie Groos

Hollie Groos
Denver, CO



EDUCATION University of North Texas, Denton, TX (2007 to 2011) Bachelor of Arts - Radio, Television, Video, Film • Minor in English, Minor in Spanish • GPA: 3.862 EXPERIENCE CATCH IT IN TIME, Aurora, CO (9/2012 to Present) Catch It In Time is a communications program and cause-related marketing initiative promoting prevention and early-detection of cancer. Director of Social Media • Writes web articles, print materials, media releases and all other content for story distribution • Manages and expands social network, website, and blog • Designs digital awareness campaigns via social networks • Designs/writes/produces monthly online newsletter • Creates digital graphics for CIIT (website promotions, distribution, online ads, social media, etc.) • Redesigned web site and wrote all corresponding copy • Wrote copy for promotional web videos THE LAMB SHOPPE, Denver, CO (11/2011 to 12/2012) The Lamb Shoppe is a locally owned specialty yarn store for knitting and crochet. Social Media Marketing Manager • Designed and pitched rebirth of online marketing presence • Designed digital graphics for social networking links on their site • Executed daily social media posts and weekly blogs • Independently managed/composed monthly LambShoppe Newsletters KNTU-FM 88.1, Denton, TX (2008 to 5/2011) KNTU-FM is a noncommercial radio station based out of the Universtiy of North Texas Special Programs Coordinator and Host of Infrequent Exposure • Conceptualized promotional campaigns and branding efforts (online and print) • Designed all digital graphics and promotional material • Assisted hosts in spot branding and producing quality promotions • Independently interfaced with media outlets, artists and labels DALLAS OBSERVER, Dallas, TX (6/2010 to 8/2010) The Dallas Observer is an alternative weekly newspaper with wide distribution throughout Dallas and surrounding areas. Music Editorial Intern • Wrote daily content for the paper’s music blog, DC9 at Night • Wrote “Crtiic’s Picks” pieces for print edition FREELANCE (2008 to Present) • Wrote two national radio spots for NatureBee Supplements (2/2012)


Hollie Groos

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Denver, CO

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Examples of work

Rocket Fuel