mywedding

Marketing Manager

Type of work: Full-Time
Location: south metro Denver
Date Posted: September 12th, 2013
Description:

mywedding.com is an informative and inspirational wedding resource that offers relevant, quality, and customizable resources, empowering every bride to create a wedding celebration that is uniquely hers. By combining local synergy with global reach, mywedding.com successfully connects engaged couples (and their family and friends) with local, national and international wedding professionals.

Marketing Manager:
We’re recruiting a talented Marketing Manager who is a self-starter to drive the mywedding.com communications, branding and public relations strategy by managing marketing communications, social media efforts, blog and content partner relationships, content strategies, contests, and other methods to drive traffic to mywedding.com. This role works with all members of the marketing and sales departments to develop brand awareness with both bridal and vendor audiences, generating inbound traffic and encouraging product adoption while ensuring consistency in voice and cultivating a social media referral network.

Responsibilities:
•Work closely with marketing leadership to develop, refine and implement the communications and social media strategy, coordinating with stakeholders across the Company.
•Manage social media campaigns and day-to-day activities, including online advocacy, community-outreach efforts, contests, and promotions.
•Monitor trends in social media and online communities to aide in editorial planning and brainstorming on communication strategies and tactics.
•Manage presence at bridal events, including logistics, collateral and contests with the goal of expanding our reach into the bridal market.
•Look for networking opportunities with bloggers and industry experts via conferences, online groups and other areas for collaboration.

Qualifications:
•Marketing experience at a consumer Internet or mobile company
•Must be an outgoing self-starter who can own and drive initiatives without detailed direction.
•Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships with internal staff and outside partners or industry leaders.
•In-depth understanding of social media tools and deployment strategies to capitalize on traffic generation and branding opportunities through social media.
•Experience with Microsoft Office applications, the Internet, and Photoshop

About us:
Our culture is rooted in our core values of Inspiration, Collaboration, Commitment, Relationship and Bliss. Our talented employees continue to accomplish great things together, leading to local and national recognition. Ranked among the top 100 Colorado companies in this year’s Inc. 5000 report on the fastest growing U.S. companies, our steady growth since 2007 has also earned the coveted Five-Time Inc. 5000 Honor Roll status, a complement to last’s years selection as one of ColoradoBiz Magazine’s 2012 Colorado Companies to Watch.

How to apply:

Email a cover letter and resume to jobs@mywedding.com with "Marketing Manager" in the subject line.

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