Fresh Produce

Junior Graphic Designer Ladies Apparel

Type of work: Full-Time
Location: Boulder, Colorado
Date Posted: February 19th, 2014
Description:

Fresh Produce Holdings, LLC designs, develops and markets women’s apparel and accessories. For nearly three decades, the Fresh Produce® brand has delighted women with inspiring color, vibrant prints and stylish comfortable clothing. The brand reflects the carefree coastal lifestyle with images of sand, sea and sky developing sensory connections that evoke ease and relaxation. Our products give consumers the opportunity to bring this positive, vacation state of mind into their everyday lives no matter where they live. We believe our brand uniquely combines this relaxed mindset with effortless style and vibrant color to deliver distinctive and differentiated positioning in the women’s apparel sector.

The Fresh Produce line is available at 27 Company stores, online at freshproduceclothes.com and at more than 425 independent retailers throughout the continental United States, Canada, Hawaii and the Caribbean. Fresh Produce products are made primarily in the USA. The Company is headquartered in Boulder, Colorado, with key production and fulfillment facilities located in Gardena, California.

The Junior Graphic Designer will assist the Creative Team, within the Marketing Department, with the coordination and production of promotional materials, signage, catalogs, email & social media campaigns. Other responsibilities will include photo retouching, image asset management and website administration. The ideal candidate will be highly creative with a great eye, collaborative, detail oriented, and be a multi-tasker with a passion for fashion and retail.

Primary Responsibilities

• Traffic, organize & manage image assets for internal use, wholesale and PR
• Retouch & edit photography to be used in all Marketing creative
• Assist with daily email campaigns by saving images for web, uploading, programming and finally testing before delivery
• Create, upload & activate profile images for social media in line with established monthly themes
• Develop creative for daily Facebook posts
• Upload & activate monthly creative refresh for freshproduceclothes.com
• Coordinate image and content updates for existing and new pages on freshproduceclothes.com
• Assist with blog visuals and general maintenance as needed
• Create digital ads for affiliate partners
• Maintain our wholesale website by updating slideshows, photo galleries, catalog and other links
• Create print-ready event collateral for retail stores including flyers, postcards, signage and email based on existing templates
• Assemble content for biannual wholesale catalog including prints, color swatches and lineart
• Assist with scanning, printing, trimming, organizing/archiving files as well as maintaining office visuals as needed

Knowledge and Skill Requirements
• One year of agency or in-house experience
• College degree in graphic design, marketing or other relevant field preferred
• Mastery of Adobe InDesign, Illustrator, Photoshop, Bridge, Acrobat
• Proficient in Microsoft Word, Excel, Outlook
• Educated in typography, color theory, composition
• Experience retouching & editing digital photography
• Pre-press & production experience, working with outside vendors
• Working knowledge of basic HTML/CSS and Wordpress
• Ability to work across both PC & Mac platforms
• Experience working with Bronto or other email platform a plus
• Outstanding visual, written and oral communication skills

How to apply:

Please email your resume and/or cover letter to: edeeley@fpcolor.com

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