90octane

Paid Search Account Coordinator

Type of work: Full-Time
Location: 518 17th St. Suite 1400 Denver CO
Date Posted: August 24th, 2012
Description:

Paid Search Account Coordinator
90octane is a conversion-driven marketing agency based in downtown Denver. We specialize in the strategy, execution, measurement and optimization of online marketing programs. They include tactics such as online advertising, email marketing, microsite and landing page development, search engine optimization (SEO) and pay-per-click (PPC) advertising.
We believe trust is a differentiator. Our clients trust us with their brands and business goals. Each member of our team earns that trust through hard work, courage, integrity and passion. We hire people who are hard-wired with these qualities, and we continually evolve our culture to develop them. Trust helps us produce results for our clients without micromanaging our team.
Our account management team is expanding. We’re looking for a smart, energetic and innovative account coordinator with a PPC focus to strategize, execute and analyze interactive paid search marketing programs. If you’re ready to launch a career in digital marketing, read on.
Qualifications:
• Bachelor's degree – preferably in marketing, communications or business management
• 1-2 years executing and managing PPC campaigns
• Expertise with Google AdWords and Bing AdCenter
• Working knowledge of analytics tools
• Solid understanding of marketing basics, direct response and interactive marketing best practices
• Proficiency in MS Word/Excel/PowerPoint
• Strong written and oral communication and polished presentation skills
• Extremely detail-oriented
• Collaborative worker who excels both working individually and in a team
• Personal and professional integrity
• Strategic thinker with strong analytical skills
• Inquisitive nature with proven research ability
Responsibilities:
• Prepare keyword strategies
• Set up PPC campaigns, update bids and pull reports as necessary
• Manage Display network placements on AdWords and through other contextual advertising platforms
• Retrieve campaign results and work with the account manager to analyze, present and optimize them
• Use visibility tools, Google Analytics, Omniture Site catalyst, and other 90octane tools to perform day-to-day tasks
• Monitor search engine marketing (SEM) trends and share relevant information with the 90 team
• Write for 90octane’s blog (90blog)
• Assist account management team as needed
Preferred Knowledge/Skills:
• Exposure to online media planning/buying and performance metrics
• SEM, website development, HTML, copywriting, data analysis, site usability, graphic design or marketing strategy experience.
• AdWords certification a plus
Compensation:
Commensurate with experience and qualifications. We offer excellent medical, dental, vision and life insurance as well as four weeks paid time off.

How to apply:

Please send your resume, portfolio and/or references to jobs@90octane.com, with "Paid Search Account Coordinator" in the subject line. No calls please.

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