TDA Advertising & Design has beenin thenews for their Memorex campaign, the first major advertising effort for the brand since the 1970s. Along with print ads, which are 70% of the media buy, TDA has created Cab Karaoke – outfitting taxis in San Fran, Chicago and NY with Memorex’s SingStand, a full sized microphone, stand and speakers that allows users to sing along with music – then recording people who work their magic and uploading their videos to MyKaraokeCab.com.
On Friday, Denver Mayor John Hickenlooper unveiled the Mile High City’s window display on “Good Morning America.” Denver was one of three cities selected to decorate a window at the ABC News Studios. While Mayor Hickenlooper unveiled the display, “a festive pep rally with more than 200 participants dressed in ski and snowboard gear was staged in Denver’s Union Station from 5 a.m. to 7 a.m. to coincide with the New York airing.” The “Good Morning America” broadcast cut back and forth from New York to the local crowd in the station throughout the morning, showcasing Denver’s festive spirit and city pride. The window was designed by Designed by Keita Usuda, senior designer at Condit Exhibits. Hmmm.
The only thing we like around here more than alliteration is candy. That’s right, the sweet, sweet goodness that gets us through our searing depression and into the next day.
The folks over at Hammond’s Candy in Denver have been hand-making sweets since the 1920s and haven’t looked back. The Egotist and family enjoyed a weekend factory tour of the facilities and marveled at the hand-craftsmanship that’s involved.
Here is a campy video about the place which is actually the prelude to the tour. And once on the tour, there is free candy and loads of fun for the kiddies.
Sure, it’s not advertising, but it is a tasty mix of art and craft, and what better way to suck less than to suck more candy?
When Cactus launched the recent ‘The Cigarette is Dead’ campaign, we thought it may have meant the death of the exceptional ‘Own Your C’ campaign directed at teens (previous work here and here). Alas, we were incorrect, as Cactus has just alerted us to the launch of Own Your C 2.0 – an evolution of the Own Your C campaign focused on empowering teens to own their choices and recognize the consequences of those choices, including how they relate to tobacco use.
There’s a ton of new TV work, with each spot driving viewers to ownyourC.com – a site developed in collaboration with AgencyNet. The site is “a rich online community that encourages teens to share, connect and influence conversations with peers about the choices they face every day.” Another fantastic integrated campaign from a Colorado agency on fire.
The ad campaigns that wheezed out of Redmond in 2008 were hamstrung by dull, derivative concepts and personalities that believe cutting-edge pop culture is to be found on television reruns — exactly what one would expect from Microsoft.
So it’s not surprising that when Crispin Porter + Bogusky finally produces something with a little cool and panache, it’s through an obscure t-shirt campaign that won’t get noticed outside of a few hipster and design-wanker circles.
Exhibit A: the “right way” to exploit a nerdy cultural icon:
We know that our friend Joe Mease has kept quite busy this year, but we are glad he decided to take what little free time he must have, and apply it towards a new look for his personal portfolio site.
With a portfolio of work like Joe’s, we can see why he didn’t feel compelled to give us much more than a phone number and email link. As always, we are glad to see that one of our hometown veterans hasn’t lost his touch.
..look at the marketing manager’s other option. He decides to go with a Colorado agency. Now what? Well, he can kiss goodbye to his boondoggles. No more flights to New York, complete with bulging expense reports and fine sushi dinners at Morimoto’s restaurant. And let’s not forget the overnight stay in a five star hotel. Nope, he’s gone from being a rock star client to your average Joe driving a few blocks downtown for a meeting over some Jason’s Deli sandwiches. Wow. Big time.