If you’ve ever tried using the US Patent & Trademark Office’s website to search availability of names or taglines, you know the anger it induces. If you’ve never tried it, well, you never have to – thanks to Trademarkia.
This brilliant business idea from a small startup in Silicon Valley launched this month. Among the many features of the site, there are two we find most beneficial to our daily grind. You can easily search availability of logos, names, and slogans from their library of 5.7 million filed trademarks – the same system the government uses, without the pain of using the USPTO site.
Secondly, for just $159 the Trademarkia system has a self-guided search and filing service that will assist you in preparing and filing a trademark application entirely by yourself. If you get stuck during any step and want a U.S. trademark attorney to assist you, the system will allow you to request a trademark attorney to take over. A typical trademark filing with a lawyer costs $1,000+, so you can see the genius in this idea. For more tips and tricks on filing, check out their blog.
Apparently, in the hip hop world, beat makers get invited by beat takers to submit tracks for consideration on upcoming albums. Alex Goose was invited to submit some work for Jay-Z’s The Blueprint 3. While none of his tracks made the final cut, people close to Hova suggested Alex release the beats for the public to hear. This is what The Blueprint 3 could have been.
So, Pitchfork released the ‘New Moon’ tracklisting yesterday, and while it’s awesome that some of our favorite artists are releasing new music for it, we’re a little concerned. Is all our sophisticated indie pop going to the dogs—or, more appropriately, the tweens?
Twilight: New Moon Soundtrack:
01 Death Cab for Cutie: “Meet Me on the Equinox”
02 Band of Skulls: “Friends”
03 Thom Yorke: “Hearing Damage”
04 Lykke Li: “Possibility”
05 The Killers: “A White Demon Love Song”
06 Anya Marina: “Satellite Heart”
07 Muse: “I Belong to You (New Moon Remix)”
08 Bon Iver and St. Vincent: “Rosyln”
09 Black Rebel Motorcycle Club: “Done All Wrong”
10 Hurricane Bells: “Monsters”
11 Sea Wolf: “The Violet Hour”
12 OK Go: “Shooting the Moon”
13 Grizzly Bear: “Slow Life” [ft. Victoria Legrand]
14 Editors: “No Sound But the Wind”
15 Alexandre Desplat: “New Moon (The Meadow)”
Cullen: “Our kind has listened to Bon Iver for centuries.”
Frederik Samuel from the great blog Advertising/Design Goodness has just launched the aptly named Type Goodness. It’s meant to be an inspirational site, resource and community. Anyone can register and start posting anything that is related to type. So. Go.
Your phone has a lot of fancy features. Now there’s this fancy feature-less phone cover to help you (sorta) protect it. How feature-less is it, exactly? Here’s a portion of the product Q&A’s from the site.
Q) Is it waterproof?
A) No, so don’t put it in the dishwasher
Q) Is this case flammable?
A) If you light it on fire it is
Q) How does this case stay together?
A) It has locking tabs at the bottom and top of the case, as well as an adhesive strip to keep the case held together
Q) Can I use this case to microwave my frozen pizzas?
A) I don’t see why not, although we can’t insure quality taste
Q) Will this case make me awesome?
A) I think that goes without saying
Q) Is there a warranty?
A) No, it is cardboard after all
Q) Can I get a paper cut on my ear while using this case?
A) My first guess would be no, but anything is possible, we don’t promote unsafe use of the recession case
Q) How long will the product last?
A) Forever as long as you don’t destroy it!
Q) Will the product scratch my device?
A) No! It’s cardboard not brick!
Remember those days when your ma badgered you about getting the oil changed in your car? Well, they’re back for Vauxhall, London residents – only this time through a super-tech billboard.
According to Adland, cameras installed on the street before the billboard take a picture of the car, check the license plate and make against the DMV records, then the billboard responds with the right oil for that car as it arrives further down the block. The whole thing takes two seconds.
Castrol and its agency, Ogilvy, claim the board is actually helpful to drivers, “Nearly half of Britain’s drivers are currently driving around with the wrong grade or specification of oil in their car but by using the right oil it can help to protect the health of the engine and may also save on maintenance costs.”
by Aha Method
