"IllumiRoom envisions a next-generation gaming console with a projector that sits on your coffee table and surrounds your television with projected light." Oooh. Aaah.

Via

Blacklist directing duo Holbrooks teamed up with Y&R New Zealand and Flying Fish for this spot called "Parcel" — a poignant piece for Red Cross New Zealand.

It's the second soccer match takeover by a brand that we've seen in as many weeks. How long until this happens in a US pro sport — and how much cash will it take? Agency: Oniria/TBWA, Paraguay.